Tuesday, 15 January 2019

10 Years Challenge: a viral showcase of transformation


Literally, the internet broke on Monday when almost everyone jumped on the trend of sharing comparison photo collage of their 10 years ago and now. This is something most people would normally not subscribe to even on #ThrowBackThursday.
Recorded as the most participated challenge in the history of social media trends, the #10YearsChallenge is evident that nostalgic content works anytime

How it all started!

The #10YearsChallenge took off after the start of the new year, largely on Facebook, with the help of the "memory feature", before people on Instagram and Twitter followed suit. The idea was to brag about how hot you were (or think you were) in 2009 and what's changed in 2019. The challenge was a simple reminder that "A lot can happen in 10years."

Surprisingly, the trend gained traction in no time and timelines were flooded with collages of dark to fair, slim to fat, ugly to beautiful and more contrasting pictures of before meets after.

Looking at my photos from way back, the  #10YearsChallenge opened my eyes to the power of growth. For me, the last decade had been more than a physical transformation; it's been a constant modification of my body, mind and spirit. I grew from a little naive young girl to a full-grown woman filled with so many experiences and in if you ask me what changed over the years, I would say EVERYTHING changed, except my dreams.
Taking it a notch higher - #20YearsChallenge
© AJ Ajumoke Nwaeze, January 2019

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